Business model

The French model
Fully recurring and constantly growing sales
A captive and loyal customer base
A substantial margin
Virtually no financial risk
Sales in France - Products derived from rankings - 2012 > 2023 - In € exclusive of taxes
Sales Masters derivatives
Sales Bachelors derivatives
Sales Derivatives Total
A replicable model - Very small or developing countries

The French business model presented is easily replicable in each country.

It will be proportional to the size of the target national market

Franchisee Business Plan - Very small or developing countries
K€
Income
Expenses
Franchisor fee
Franchisor entry fee
Ranking tool rights
Management tool rights
Communication tool rights
Assistance service by Silkwires
Overheads
Sales commission
Ranking team
Sales team
Management
Depreciation of equipment
Margin Before tax
Theoretical value of the
franchisee 10 years
K€ Year 0 Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 10
Income 0 200 400 600 800 1 000 1 200 1 400 1 600 1 800 2 000
Expenses 205 327 367 407 447 487 527 567 607 647 687
Franchisor fee 0 20 40 60 80 100 120 140 160 180 200
Franchisor entry fee 15 15 15 15 15 15 15 15 15 15 15
Ranking tool rights 24 24 24 24 24 24 24 24 24 24 24
Management tool rights 12 12 12 12 12 12 12 12 12 12 12
Communication tool rights 24 24 24 24 24 24 24 24 24 24 24
Assistance service by Silkwires 18 18 18 18 18 18 18 18 18 18 18
Overheads 48 48 48 48 48 48 48 48 48 48 48
Sales commission 0 20 40 60 80 100 120 140 160 180 200
Ranking team 36 36 36 36 36 36 36 36 36 36 36
Sales team 0 54 54 54 54 54 54 54 54 54 54
Management 27 54 54 54 54 54 54 54 54 54 54
Depreciation of equipment 1 2 2 2 2 2 2 2 2 2 2
Margin Before tax -205 -127 33 193 353 513 673 833 993 1 153 1 313
Theoretical value of the
franchisee 10 years
452 852 1 252 2 768 4 688 6 608 8 528 10 448 12 368 14 288 16 208
A replicable model - Developed countries

The French business model presented is easily replicable in each country.

It will be proportional to the size of the target national market

Franchisee Business Plan - Developed countries (e.g. France)
K€
Income
Expenses
Franchisor fee
Franchisor entry fee
Ranking tool rights
Management tool rights
Communication tool rights
Assistance service by Silkwires
Overheads
Sales commission
Ranking team
Sales team
Management
Depreciation of equipment
Margin Before tax
Theoretical value of the
franchisee 10 years
K€ Year 0 Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 10
Income 0 300 600 900 1 200 1 500 1 800 2 100 2 400 2 700 3 000
Expenses 329 600 660 720 780 894 954 1 014 1 074 1 134 1 194
Franchisor fee 0 30 60 90 120 150 180 210 240 270 300
Franchisor entry fee 30 30 30 30 30 30 30 30 30 30 30
Ranking tool rights 40 40 40 40 40 40 40 40 40 40 40
Management tool rights 20 20 20 20 20 20 20 20 20 20 20
Communication tool rights 40 40 40 40 40 40 40 40 40 40 40
Assistance service by Silkwires 24 24 24 24 24 24 24 24 24 24 24
Overheads 48 96 96 96 96 96 96 96 96 96 96
Sales commission 0 30 60 90 120 150 180 210 240 270 300
Ranking team 72 72 72 72 72 72 72 72 72 72 72
Sales team 0 108 108 108 108 162 162 162 162 162 162
Management 54 108 108 108 108 108 108 108 108 108 108
Depreciation of equipment 1 2 2 2 2 2 2 2 2 2 2
Margin Before tax -329 -300 -60 180 420 606 846 1 086 1 326 1 566 1 806
Theoretical value of the
franchisee 10 years
869 1 469 2 069 3 029 5 909 8 141 11 021 13 901 16 781 19 661 22 541
A replicable model - Very large countries

The French business model presented is easily replicable in each country.

It will be proportional to the size of the target national market

Franchisee Business Plan - Très grands pays (ex.USA)
K€
Income
Expenses
Franchisor fee
Franchisor entry fee
Ranking tool rights
Management tool rights
Communication tool rights
Assistance service by Silkwires
Overheads
Sales commission
Ranking team
Sales team
Management
Depreciation of equipment
Margin Before tax
Theoretical value of the
franchisee 10 years
K€ Year 0 Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 10
Income 0 2 000 4 000 6 000 8 000 10 000 12 000 14 000 16 000 18 000 20 000
Expenses 1 039 2 129 2 529 2 929 3 329 3 729 4 129 4 529 4 929 5 329 5 729
Franchisor fee 0 200 400 600 800 1 000 1 200 1 400 1 600 1 800 2 000
Franchisor entry fee 200 200 200 200 200 200 200 200 200 200 200
Ranking tool rights 100 100 100 100 100 100 100 100 100 100 100
Management tool rights 50 50 50 50 50 50 50 50 50 50 50
Communication tool rights 100 100 100 100 100 100 100 100 100 100 100
Assistance service by Silkwires 60 60 60 60 60 60 60 60 60 60 60
Overheads 360 96 96 96 96 96 96 96 96 96 96
Sales commission 0 200 400 600 800 1 000 1 200 1 400 1 600 1 800 2 000
Ranking team 108 108 108 108 108 108 108 108 108 108 108
Sales team 0 750 750 750 750 750 750 750 750 750 750
Management 54 250 250 250 250 250 250 250 250 250 250
Depreciation of equipment 7 15 15 15 15 15 15 15 15 15 15
Margin Before tax -1 039 -129 1 471 3 071 4 671 6 271 7 871 9 471 11 071 12 671 14 271
Theoretical value of the
franchisee 10 years
869 4 869 8 869 37 721 56 921 76 121 95 321 114 521 133 721 152 921 172 121
Access conditions
Equity investment required by the franchisor on a case-by-case basis.
Entry fees amortised annually throughout the term of the contract.
Entry fees proportional to the duration of the contract chosen by the franchisee.
Contract renewable indefinitely by tacit agreement.
Equity required from franchisee at start-up to cover working capital requirement 2 years + entry fee
Contract duration Very small or developing country PD (ex: France) TGP (ex: USA)
5-year contract 377 000 779 000 1 768 000
7-year contract 407 000 839 000 2 168 000
10-year contract 452 000 929 000 2 768 000
*in euros
Franchisor's remuneration :

Depending on the length of the contract and the type of country :

  • Entry fee
  • Franchisor's fixed fee - Use of all tools provided
  • Technical assistance from Silkwires

Royalty : 10% of turnover